Integrations / CRM and sales

Use AssistCall with Salesforce

AssistCall answers your business calls 24/7 and can send each call, message and booking to Salesforce through Webhook, Zapier, Make.

Salesforce: A CRM used by companies of every size. Its Starter Suite ($25 per user a month) and Pro Suite ($100 per user a month) are the packages aimed at small businesses.

Connects

Example call

A prospect calls while the sales team is in a meeting. The receptionist collects their company, budget and timeline. A Zap creates a Salesforce lead with the call summary in its description, and the rep sees it in their lead list when they're back at their desk.

• On an API-enabled edition, a Zap turns each AssistCall lead.captured event into a Salesforce lead with the caller's name, number and reason for calling.
• After each completed call, a Zap finds the matching contact in Salesforce and adds the call summary and recording link as a note.
• Urgent message.taken events start an n8n workflow that creates a Salesforce case for your service team.

How it connects

• Webhook: Signed JSON for every call, message and booking, sent to any HTTPS URL you choose.
• Zapier: Send AssistCall events to a Zap (Webhooks by Zapier, Catch Hook), then use the app's Zapier actions. Needs a paid Zapier plan.
• Make: Start a Make scenario with a custom webhook and use the app's Make modules.
• Call forwarding: Forward your business line to AssistCall when busy, after hours or always. Works with any carrier.

About Salesforce's API

• API on enterprise plans only
• Style: REST, SOAP, Bulk and Streaming APIs
• Authentication: OAuth 2.0 through a connected app or external client app
• On Zapier: yes. On Make: yes.

Salesforce's help article says Enterprise, Unlimited, Developer and Performance editions include API access. Professional Edition needs the paid Web Services API add-on, and Essentials cannot get API access at all. The article does not mention Starter Suite or Pro Suite, so ask Salesforce to confirm API access before relying on it. Zapier and Make both connect through the Salesforce API, so they also need an API-enabled edition. Make also needs an admin to allow a connected app or external client app. Outbound changes can be sent with outbound messages, which Zapier can use as a trigger. AssistCall's live API step uses a fixed key and does not do Salesforce's OAuth sign-in, so live lookups during a call are not offered.

Not included: no one-click Salesforce app, no listing in Salesforce's marketplace, no two-way sync, and no partnership with Salesforce, Inc..

Researched by the AssistCall team and checked against Salesforce, Inc.'s public pages on October 24, 2026. Salesforce is a trademark of Salesforce, Inc.. AssistCall is an independent product of Starling Global LLC and is not affiliated with, endorsed by, sponsored by or approved by Salesforce, Inc..

More CRM and sales integrations

• HubSpot: A CRM with a free tier and paid Starter, Professional and Enterprise plans that small and mid-size businesses use to track contacts, deals, marketing emails and support tickets.
• Pipedrive: A pipeline-based sales CRM that small sales teams use to track deals, contacts and follow-up activities.
• Zoho CRM: A CRM from Zoho with a free edition and low-cost paid editions, used to track leads, contacts, deals and sales activity.
• Close: A sales CRM with built-in calling, email and SMS, for small inside sales teams that do a lot of outreach.
• Copper: A CRM that runs inside Google Workspace, keeping contacts, leads, deals and projects next to Gmail and Google Calendar.
• Freshsales: A sales CRM from Freshworks with built-in phone and email and AI deal insights, for small and mid-size sales teams.

All product and company names in this directory are trademarks or registered trademarks of their respective owners, used only to identify systems AssistCall can send call information to or receive information from. Their use does not imply any affiliation with or endorsement by their owners. AssistCall connects using signed webhooks, the business's own API keys, automation platforms (Zapier, Make, n8n) the business sets up in its own account, and call forwarding. AssistCall does not provide one-click connectors, marketplace apps, certifications or two-way record or calendar sync, and does not sign HIPAA business associate agreements. Vendor features, plans and API access can change; information last checked October 24, 2026.